Case Study

River Island

 

Learn how River Island managed to increase their revenue by 285% over Cyber Weekend by using the Intelligent Reach platform.

 

Intelligent Reach Modules

  • Data Management Module
  • Experimentation Module
  • Performance Module
  • Managed Services

 

We are delighted with the overall performance of Google Shopping since we first launched, Intelligent Reach made it quick and easy to setup a well optimised product feed, while the ability to optimise bids at item-level in the platform was important to us as a fashion retailer. This has enabled us to easily optimise performance and increase out overall return on investment. The strong performance, in particular over the crucial cyber weekend period, has led to us allocating more of our budget to Google Shopping next year."

Andy Miller, PPC Manager, River Island

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